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Dan Peña: Just Fucking Do It!
Whenever I feel like slacking off, kicking back and not doing what I know I should— which is most days — I just fire up the YouTubes, type in the words Dan Peña and get a daily dose of no holds barred (at times, politically incorrect) motivation.
Yes, Dan Peña is my go-to guy when I need a good kick up the arse and a sharp blast of reality.
The former military officer and oil tycoon who was raised in the Barrio, East Los Angeles and famously grew Great Western Resources from $820 to $450 million, knows exactly what it takes to reach the top and doesn’t hold back when it comes to telling it like it is.
Dan Peña is a man of action; coining the phrase ‘Just Fucking Do It!’ — a rework of the Nike slogan — he knows how to get the best out of people, whether they like it or not, and help them achieve their goals.
Dan Peña is an expert at getting results and is relentless. He holds himself just as accountable as those he works with. It doesn’t matter if he has to kick, punch, push, pull or drag his mentees over the finish line, he will do what needs to be done to succeed.
As you can imagine, Dan’s brash, no-nonsense, get shit done, drill sergeantesque demeanour isn’t for everyone and that’s the way…
